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Fairtrade

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Fairly-traded goods are those produced and marketed in a way that ensures a better deal for producers in the developing countries. These producers depend on being able to sell their goods, for example coffee, tea and chocolate, in order to obtain the basic requirements of a decent life for themselves and their families.

The Fairtrade Mark is an independent consumer label awarded by the Fairtrade Foundation to help shoppers identify goods that meet strict criteria. The criteria guarantee Third World producers a better deal by ensuring:

  • Decent wages.
  • Minimum health and safety standards.
  • Fair price for the goods.
  • Long-term trading commitment.
  • Good environmental standards.

Fairtrade Fortnight is an annual campaign to raise awareness and encourage shoppers to choose the Fairtrade alternatives that are now available in the supermarkets, wholefood shops and Oxfam.


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