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Following a number of previous retail studies of Bracknell town centre, GVA Grimley was instructed in August 2007 to undertake a retail study of the Borough. The study was required to inform the preparation of spatial policy documents under the Local Development Framework, to examine and guide the level of future retail development in the Borough and to assess the impact of that future retail development on surrounding centres.  

Accordingly, the scope of the Study was:

• Review the current and projected retail catchment areas of the main retail areas in the Borough;  
• Assess the need, scope and capacity for further retail floorspace as at 2011and 2016, and to provide an indicative figure for 2026;  
• Identify any shortfalls in provision and suggest how they might be remedied; and  
• Identify the impact on surrounding retail centres.  

This research is another important element of the background evidence needed to prepare various documents under the Local Development Framework, particularly a review of the adopted Core Strategy and preparation of the Site Allocation and Development Management Development Plan Documents.  

The retail study will also assist in the consideration of retail proposals in the town, village and neighbourhood centres in the Borough, particularly those supporting the regeneration of Bracknell town centre.  

In summary, the retail study suggests that the regeneration scheme needs to enhance the retail and leisure offer of Bracknell, by improving the comparison goods on offer and the department store provision, but that there is no need to identify further retail development sites in the centres of Sandhurst and Crowthorne.  

Bracknell Forest Retail Study May 2008:
We have divided this document into 3 sections for easy access.

• Main Content
• Plans
• Appendices

Main Content: Bracknell Retail Study Main Content (501kb) mainly comprises of the following sections:

1. Introduction
2. Policy Context
3. Retail Trend
4. Sub-Regional Context
5. Bracknell Town Centre Healthcheck
6. Small Town, Village and Neighbouring Centres
7. Out of Centre Retail Provision
8. Capacity Projections
9. Scope for new development and recommendations

Plans:

• Plan 1 Bracknell Borough Council Study Context Area (1229kb)
• Plan 2 Household Telephone Survey Area (690kb)
• Plan 3 Comparison Goods Expenditure Flows to Competing Centres (337kb)
• Plan 4 Bracknell Comparison Goods Market (1007kb)
• Plan 5 Reading Comparison Goods Market (1115kb)
• Plan 6 Guildford Comparison Goods Market (541kb)
• Plan 7 Camberley Comparison Goods Market (915kb)
• Plan 8 Windsor Comparison Goods Market (749kb)
• Plan 9 Slough Comparison Goods Market (829kb)
• Plan 10 Staines Comparison Goods Market (732kb)
• Plan 11 Wokingham Comparison Goods Market (554kb)
• Plan 12 Woking Comparison Goods Market (517kb)
• Plan 13 Maidenhead Comparison Goods Market (463kb)
• Plan 14 The Meadows Comparison Goods Market (453kb)
• Plan 15 Existing Retail Hierarchy (952kb)
• Plan 16 Crowthorne Retail Provision (329kb)
• Plan 17 Sandhurst Retail Provision (205kb)
• Plan 18 Existing Foodstore Provision (854kb)
• Plan 19 Retail Hierarchy Gap Analysis (985kb)
• Plan 20 Existing Retail Warehouse Provision (1146kb)
• Plan 21 In Centre Survey Results (475kb)
• Plan 22 Bracknell Town Centre Development Potential (3265kb)

Appendices: Bracknell Retail Study Appendices 1 to 10 (2400kb) mainly comprises of the following appendices:

• Appendix 1: Bracknell Forest Borough Council, Local Plan Retail Policies
• Competing Centers
     Appendix 2a: Market Share and Trade Retention
     Appendix 2b: Retailer Representation
     Appendix 2c: Key Indicators
     Appendix 2d: Pipeline Schemes
• Appendix 3: Bracknell Town Centre Health Check
     Appendix 3a: Key Indicators
     Appendix 3b: Retailer Requirements
     Appendix 3c: Customer Views and Behaviour
• Appendix 4: Bracknell Foodstore Representation
• Appendix 5: Crowthorne Centre Audit
• Appendix 6: Sandhurst Centre Audit
• Appendix 7: Capacity Projections: Convenience Goods
• Appendix 8: Capacity Projections: Comparison Goods
• Appendix 9: Household Telephone Interview Survey Results
• Appendix 10: In-Centre Survey Results
  

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